Salesforce Certification
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Credential Overview

The Salesforce Certified Marketing Cloud Social Specialist credential is designed for those who can demonstrate knowledge, skills, and experience using the components of Social Studio in the social landscape for post creation, management and analysis of conversations, and reporting.

Here are some examples of the concepts you should understand to pass the exam:

  • Build strategic social media processes, incorporating different tools like Publish, Engage, and Analyze
  • Design workflows to support business processes and reporting requirements
  • Troubleshoot and solve basic platform issues
  • General knowledge of social media terminology

About the Exam

All proctored Salesforce certification exams can be scheduled as an onsite or online exam. Learn more about scheduling an exam.

Quick facts about the exam:

  • 60 multiple-choice/multiple-select questions* (5 unscored items will be added)
  • 90 minutes allotted to complete the exam (time allows for unscored questions)
  • 67% is the passing score
  • Registration fee is USD 200, plus applicable taxes as required per local law
  • Retake fee is USD 100, plus applicable taxes as required per local law
  • No hard-copy or online materials may be referenced during the exam

*Please note that as of November 16, 2017, all Salesforce certification exams will contain five additional, randomly placed, unscored questions to gather data on question performance. The duration of each exam has been evaluated and adjusted to accommodate the inclusion of the unscored questions. These five questions will be in addition to the 60 scored questions on your exam, and will have no impact whatsoever on your score.

Sample Questions

These sample questions are representative of what you can expect to see on the Salesforce Certified Marketing Cloud Social Specialist exam and are designed to help you become familiar with the testing format. More sample questions are available in our Exam Guide.

A post has been duplicated by using the Duplicate Post feature. How can the duplicated post be used?

  1. It can be used by other Workspaces in the Tenant in which it was duplicated.
  2. It can be used only by the same social channel in which the original post was created.
  3. It can be used by any of the social channels available in the Workspace.
  4. It is stored in the Shared Content folder and available only to the Workspace in which it was duplicated.

The Answer is C.

A community manager needs to control the volume the Topic Profile ingests each month. In which two ways can the community manager accomplish this? (There are two correct answers.)

  1. Select all Media Types.
  2. Filter out unwanted posts via Source Groups.
  3. Select only the regions and languages necessary.
  4. Set the Visibility to Private.

The Answer is B,C.