The Salesforce Certified Marketing Cloud Email Specialist credential is designed for those who can demonstrate knowledge, skills, and experience in email marketing best practices -- including message design, subscriber and data management, inbox delivery, and external integrations -- with the Marketing Cloud Email application.
Here are some examples of the concepts you should understand to pass the exam:
All proctored Salesforce certification exams can be scheduled as an onsite or online exam. Learn more about scheduling an exam.
Quick facts about the exam:
*Please note that on occasion, Salesforce may place a small number of un-scored questions on an exam in order to gather data on question performance. These un-scored exam questions are in addition to the 60 scored questions on your exam, and have no impact whatsoever on your final exam score.
These sample questions are representative of what you can expect to see on the Salesforce Certified Marketing Cloud Email Specialist exam and are designed to help you become familiar with the testing format. More sample questions are available in our Exam Guide.
A marketing associate wants to ensure that an email will be delivered to subscribers' inboxes. Which tool can the associate use to scan the subject line and body of the email message for words and phrases that would be flagged by spam filters?
The Answer is A.
The Northern Trail Outfitters product clearance sale email contains many items with similar product URLs. Which feature within the standard email editor can be used to provide descriptive text that is displayed when the email viewer hovers over each link?
The Answer is C.